VoxVoices
Trade Show Planners: Show Class And Lose The Booth Babes
Posted on Feb 13, 2012 by Rachel O'Sullivan, West Coast Operations Director |
At the risk of sounding like a hater, I would like to preface this by saying I’m not against using sexy images or people to sell products. Like everyone, I appreciate beauty and understand why sex sells. But, I also believe in appropriate, targeted marketing and sometimes using ...
Tagged: rachel osullivan, trade shows, exhibitions, booth babes, sales, product, reputation, sexist, promotional models
Monday Morning Coffee - Brittany Lowrey
Posted on Feb 6, 2012 by Vox Voices |
To make up for the post-Super Bowl blues, we offer another Monday Coffee Meeting to introduce to you another one of our superstars who helps make up Team Vox Optima. This week we bring our world-traveling fashionista, Brittany Lowrey, a not-so upstate New Yorker and American University grad...
Tagged: brittany lowrey, vox optima, staff profile, westchester county, american university, fashion
Cutting Off Women's Health Care Funding = Hugely Bad Idea
Posted on Feb 3, 2012 by Rachel O'Sullivan, West Coast Operations Director |
Because part of my job is helping people avoid public relations disasters, I’ve been following with interest the showdown between the Susan G. Komen For The Cure Foundation and Planned Parenthood. In case you don’t keep up on current events, here’s the deal: Breast cancer ...
Tagged: susan g komen, crisis communication, public relations, messaging, planned parenthood, womens health, crisis management
Customer Service: It's Your Job, Dammit!
Posted on Jan 31, 2012 by Rachel O'Sullivan, West Coast Operations Director |
I’m officially annoyed. And to a certain degree deeply offended. As a PR professional who specializes in trade show management, I’ve attended hundreds of shows during the past 15 years. I’ve managed shows for my employers, managed appearances for their clients, I&rs...
Tagged: rachel osullivan, trade show, event planning, customer service, texting
Monday Coffee Meeting - Amanda Jones
Posted on Jan 30, 2012 by Vox Voices |
It’s Monday again, much to many’s dismay. But to take the edge off, here’s another installment of the Monday Coffee Meeting to introduce another Vox Optima staffer. Today’s exercise in privacy invasion is with social media analyst, Amanda Jones. Broadcast...
Tagged: amanda jones, social media, sports fan, public relations, vox optima, virginia tech, staff