Items tagged with media relations

Blog Posts

Media Meltdown: When Relationships Go Bad

May 16, 2012

Editor’s note: This is a re-post of an article Merritt penned on what happens when professional media relationships go bad. A story broke last weekend in The Washington Post that a military spokesperson has filed a complaint agains...

Tagged: media relations, media, public relations, relationships

How To Be An Effective Media Spokesperson

Apr 24, 2012

For most people, being a spokesperson is not a natural skill. It takes practice, preparation and careful consideration. But it has always been my experience that when a culture of communication is part of an organization’s mindset, its memb...

Tagged: spokesperson training, media relations, media training, news media, communication

Public Relations Basics: Put Your Best Spokesperson Forward

Apr 19, 2012

When a company is involved in an issue impacting the general public and hopes to generate positive public opinion, who is the best person to respond to the hometown media covering the story? Often, for some inexplicable reason, companies turn to t...

Tagged: media relations, strategic communication, public relations, outcome based communication, communication planning

Media Relations: It Shouldn't Come To This

Oct 31, 2011

About the worst thing that can happen between a PR organization and a reporter is bad blood so poisonous it cannot be cleansed. This past month, the ongoing dispute between Jack O’Dwyer and the Public Relations Society of America made the t...

Tagged: prsa, jack odwyer, public relations, crisis communications, media relations, john doucette