metrics

The Brand Ambassadors - Strategically Realistic

Successful people - whether they are in public relations, finance, business startups, government and so on - will always tell you their success depended on having a solid strategy.  However, a lot of them won’t tell have realistic and practical their strategies were. Absolutely every endeavor needs a strategy, but how many of those endeavors built a detailed, overly comprehensive strategy that immediately went into a bookshelf somewhere, never to be seen again.